文章摘要
中国体育竞赛服务产业市场发育机制研究
On Developmental Mechanism of Chinas Sports Competition Service Industry Market
  
DOI:
中文关键词: 体育竞赛  服务业  市场  发育
英文关键词: sports competitions  services  market  development
基金项目:河南省软科学研究项目资助(132400410655)
作者单位
李四兰 武汉科技大学 国际学院,湖北 武汉 430081 
景奉杰 华东理工大学 商学院,上海 200237 
摘要点击次数: 2026
全文下载次数: 148
中文摘要:
      体育竞赛服务产业是体育产业的核心内容,其市场发育水平直接关系到体育产业的发展规模和发展速度,应得到重点优先发展。采取大力发展草根赛事,加强社群体育竞技系统的培育;积极提升赛事水平,强调消费者利益的重要性;结合科学新技术,拓展体育竞赛市场收益新途径;科学改善国民财富分配比例,培育国民体育消费习惯等措施,将有效促进我国体育竞赛服务市场的发展壮大,使我国体育竞赛服务业在全球化经济发展蓝图中抢占一席之地,有力推动我国体育产业的科学健康发展。
英文摘要:
      Sports competition service industry is the core content of sports industry, and the level of its market development is directly related to the scale and pace of development of sports industry, which should be the priority development. We should take great efforts to develop grass-roots events, and cultivate community sports competition; we should actively enhance the level of sports events, and lay stress on the importance of the consumers interests; we should combine sports competition service industry with the new scientific technology, and gain new ways to expand the sports competition market. Thus, improving the allocated proportion of national wealth scientifically, and fostering national sports consumption habits will effectively promote the development and growth of Chinas sports competition service industry market, have Chinas sports competition service industry take a place in the blueprint of globally economic development, and strongly push forward the scientific and the healthy development of Chinas sports industry.
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