Economic system is composed of formal institution, informal institution, and enforcement mechanism. The fundamental cause of the corporate social responsibility issues can be explored from the informal institutions, like the value pursuit of entrepreneurs, the business beliefs, and the cultural practices. The four features of induced changes of corporate social responsibilitys informal institution are dominant demands, spontaneousness, route dependence, and difficulty in transplantation. The route of induced changes of corporate social responsibilitys informal institution needs to find out both the logical starting point as well as the arrival basis point, and grasp the process pivot point. The logical starting point is to repair the cultural faults and carry on the traditionally cultural gene of social responsibility. The arrival basis point is to shape the beliefs and responsibility values shared by the entrepreneur group. The process pivot point is that the three sides, i.e. the enterprise, the government, and the society can coexist peacefully.