Being their own control over the subject,personality rights are all the most important civil rights of human rights With the increased level of human civilization and the popularity of modern technology and mass media,personality rights system also presents some new developments.Personality right show the continuous expansion of the main trends in the performance of the main body to the fetus as personality rights,the deceased’s rights to the edge of the main expansion and the emergence of personality rights;There emerge new types of personality rights,such as credit rights,sound of rights,the rights of spirit peace;Law starts to recognize the rights of portrait,name and other personality rights of individuals as part of the economic interests of content,and the personality rights are paid more and more attention to in the economic interests;rights enjoyed by the people based on their personal interests are violated,and the relief ways of infringed personality rights are continuously enriched.